We are living in a world where only those things sell that are marketed well. A brand has to be popular for it to do well. But advertisement and promotions only get you through the starting phase. The journey afterwards is more challenging and requires consistent efforts from your manufacturing, service delivery, testing and customer care team. While the first three teams can be located in-house, the customer care team is best left to the experts. Call center outsourcing services are specialized services that earn their bread and butter from customer-facing tasks. So, it is hard to match the level of a superior call center outsourcing vendor by running a dedicated in-house operation.Continue reading→